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Builders Business Roadmap
Step 2: Establishing Targets & Results Needed
Reading Your Financials
How To Calculate Your WIPAA
Targets (11:48)
8 Step Sales Sequence
KPI Dashboard (29:29)
Step 3: Implementing Your Marketing Strategy
Creating A Marketing Strategy
Identifying Your Ideal Client
USP, UVP & Marketing Hook
Marketing Messages TAB (27:34)
How To Price Your Jobs
Site Banners & Vehicle Signage
Company Brochures
How To Outsource Your Work
How To Optimise Your Website for Conversion
How To Create Your First Lead Magnet
Lead Magnet Email Delivery
Setting Up Google My Business
How To Master Google Analytics
Setting Up Google Adwords
How To Create & Manage Your Blog
How To Create Your First Facebook Page
Facebook Fast Start
Facebook Business Manager
How To Use Facebook Power Editor
Facebook Audiences Coaching
How To Set Up Facebook Retargeting FT. Pixels
How To Shoot Content Videos
Facebook Video Ads
Increasing Facebook Engagement
Facebook Ad Optimisation
YouTube Lead Generation
Promoting Content Articles
Testing Marketing Messages
Weekly Marketing Analysis
Marketing at Exhibitions & Events
Measuring & Spying
Step 4: Creating Your Sales Funnel
Sales Process
Qualifying Your Leads
What is a Tripwire
Presenting One Time Offers
Professional Proposals
The Presentation
How To Create A Case Study
Step 5 - Team Management
How To Create A Recruitment Process For New Team Members
Team Meetings
Performance Reviews
Business Analysis & Review
Advanced
How To Segment Your Marketing
Site Banners & Vehicle Signage
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